Tour de Coffee Culture 2025 Registrations are now open!
Whether you’re a weekend warrior or legend in lycra, the Tour de Coffee Culture is your chance to get out on your bike, check out our stores, and do your bit to help us help the people who grow our coffee.
For information on the Tour de Coffee Culture in Ashburton, Timaru, Dunedin or Hamilton please click here.
READY TO ROLL?
1. To get started, simply register and pay your entry fee through our online shop.
2. Put your order through for our limited edition sweet TDCC 16 tour gear. When you purchase a Tour 16 Tee or Jersey your registration is FREE!
Get your tour card stamped at each store you visit on your bike, and earn Coffee Culture rewards to redeem instore. Every 5 stamps gets you a reward*!
You choose your reward! Choose from a 6oz hot drink, a Coffee RTD, Bonsoy Coconut Water or snack to help power your pedaling during the TDCC.
WHAT IS THE TOUR?
Ready to join the fun for our annual cycling celebration? It’s super easy! Just register online and hop on your bike to visit as many Canterbury Coffee Culture stores as you can. Go wild – whether you pedal a little or a lot, it’s all about enjoying the ride! As you cruise along, collect stamps for awesome prizes to fuel your adventure. Let’s make it an unforgettable tour!
ONCE YOU'VE FINISHED
Once you've finished, upload your details to go in the draw to win some sweet prizes! If you want to enter the Pro Elite Pace Challenge, you need to upload your time and photo of your tour card.
SOMETHING FOR EVERYONE!
Get ready to jump into an exciting adventure with us! We’re all about supporting your health and fitness journey and we invite everyone to join the fun, no matter your skill level. We've got three awesome ways for you to participate:
Explorer:
Let’s go exploring! Pop into one or more of our stores before the Tour wraps up! Every store visit earns you stamps towards a reward (5 stamps scores you your first reward). Just one stamp scores you a chance to win amazing prizes worth thousands of dollars!
Tough Nut:
Time to show us what you’ve got! Set your sights on riding to all our stores before the Tour ends. You’ll rack up stamps and rewards along the way, which you can exchange for some treats!
Pro Elite:
Are you a cycling superstar? Do you thrive on a challenge? The Pro Elite level is built just for you! Aim to ride to ALL the stores in just ONE day! As you pedal your way around, you’ll collect stamps and some sweet reward! Ready, set, go!
Fast & Furious! Pro Elite Pace Challenge:
Think you're the quickest in your region, have the need for speed, or just want the added element of a time challenge? - make sure you enter into the Pro Elite Pace Challenge. At your first and last store get a staff member to sign off your start and finish time to be in the draw to win prizes in this category!
Make sure you've uploaded your completed card details to be put on the leaderboard.
